Tag Archives: customers

8 Ways to Acquire Retail Customer Contact Details




Here Marc Carriere discusses his 8 tips for leveraging existing contact points to acquire retail customer contact details.

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How Much Should You Pay For Customers’ Details?




Do you have a policy in place for determining the value of your customers’ details? Marc Carriere discusses some of the factors that can lead to a successful and targeted marketing strategy.  

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Have Your Considered Outsourcing Your Telemarketing Activities?




In this blog, Marketing Tactic’s Managing Director, Marc Carriere, outlines important questions to consider when thinking about outsourcing your telemarketing activities to a Call Center service bureau.

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Want the 2 Keys to Strong Calls to Action? Watch This.




Marc shares the 2 straightforward but often underutilised tactics to creating calls to action that convert visitors into customers.  

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What is the Direct Marketing Formula? Learn the Basics Here.




In this blog, Marc discusses the basics you need to consider when creating your Direct Marketing Formula. Social media, blogs and ebooks have recently focused on the advantages of online media when it comes to attracting leads and growing businesses. … Continue reading

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4 Tactics to Consider When Developing Your Acquisition Strategy




Here are 4 super effective methods to feed your lead monster: 1. Just ask them to sign up for free!   Simply asking customers and non buyers to join your Loyalty¬†Program or receive your newsletter is very cost effective. The … Continue reading

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Ready, aim….strategise.




Before implementing any strategy you’ll need to determine which tactics you will use to attract strong leads. You’ll also need to decide who your target market is and also be realistic in your budgeting and cost estimates.   In this … Continue reading

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Here’s How to Use In-Store Incentives to Grow Your Marketing Database




There are many ways you can acquire email address and contact details for both buyers and non buyers, however not all tactics may be as cost effective as you may think. Our goal is to acquire as many of the … Continue reading

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